BURLINGTON, Ontario—IKEA Canada hopes to encourage folks to cut back meals waste with its new cookbook, IKEA ScrapsBook.
Having enlisted 10 North American cooks – together with Adrian Forte, Craig Wong and Trevor Hen – to create distinctive recipes utilizing kitchen scraps, the cookbook represents a various vary of cuisines and cultures. Every chef has contributed 5 recipes to the cookbook that’s free to obtain on-line right here in addition to on Apple Books and Google Play Books.
People who find themselves or change into IKEA Relations, IKEA’s loyalty program, earlier than April 14 could have the possibility to win a restricted version bodily copy of the 214-page ebook.
“In Canada, analysis tells us that just about two thirds of meals scraps that find yourself as kitchen waste may have been eaten,” mentioned Johanna Andren, head of promoting, IKEA Canada. “Seeing how a lot waste is created in probably the most essential rooms within the house, we got down to encourage Canadians by giving meals scraps one other look and providing new, inventive methods to cut back meals waste at house.”
An estimated 2.2 million tons of meals is wasted in Canada alone, IKEA Canada mentioned, and it has already lowered meals waste by 31 per cent throughout its kitchens nationwide and is on its option to attaining a 50% discount in meals waste by the top of this yr.
“Meals is efficacious and valuable. We imagine that everybody within the meals chain has a job to play in stopping and decreasing meals waste,” mentioned Melissa Barbosa, sustainability supervisor, IKEA Canada. “By offering new options and drawing on the fervour of our co-workers and clients, we might help deal with Canada’s meals waste problem.”
To help The ScrapsBook, IKEA will launch #Scrapcooking Sundays, a weekly collection of reside cooking tutorials on Instagram Dwell hosted by contributing cooks this spring.
Let’s block adverts! (Why?)