Is that this some form of dream world? Nope! All this and a lot extra could be discovered on a visit down the frozen meals aisle.

Irrespective of the way you’re selecting to eat, frozen meals have you ever lined. In response to the Nationwide Frozen & Refrigerated Meals Affiliation (NFRA), producers are innovating to align their merchandise with at present’s client eating habits and well being tendencies.

Which suggests you’ll find a big assortment of merchandise that ship the diet you need in handy, ready-to-cook methods – together with a rising choice of vegan, plant-based, gluten-free and natural picks.

And these merchandise are clearly catching on! Frozen meals are hotter than ever – gross sales elevated over 20% in 2020.

Selection has been key to retaining frozen meals sizzling.

Immediately, there are extra diets and consuming preferences than ever earlier than. The frozen meals manufacturers have kicked the innovation up a notch. Now, the aisle has one thing for everybody: health-conscious eaters, grazers/snackers and people looking for thrilling, always-ready delicacies throughout the pandemic.

  • Wholesome Choices – Frozen meals supply extra vegan, plant-based, gluten-free and natural choices than ever for these with particular dietary preferences.
  • Alternate options to Full Meals – In search of smaller, extra frequent meals or snacks? The aisle affords handy methods to snack or eat the parts you need.
  • Easy Meals, Even Unique Ones – Comfort abounds within the freezer part, even with worldwide flavors! It is by no means been simpler to style the world proper from your individual house.

With March being Nationwide Frozen Meals Month, it is an superior time to strive one thing new! NFRA’s month-long celebration contains specials, distinctive recipes, informative suggestions and even a $10,000 Sweepstakes! Take a look at for extra.

Frozen Meals – The place Worth Meets Innovation

Savvy customers have lengthy recognized that frozen meals supply an awesome bang for his or her buck. However latest developments have made the frozen meals aisle an absolute must-stop for customers.

  • Flash Freezing – Immediately’s freezing applied sciences seize all of the helpful vitamins of contemporary meals picked at their peak.
  • Brisker Longer – Frozen meals have an extended shelf life whereas sustaining that just-picked or just-cooked freshness.
  • Much less Waste – As a result of frozen meals keep more energizing longer, you throw much less away. You need to use solely what you want and put the remainder again within the freezer – saving you cash and placing much less meals in landfills.
  • Chef-Impressed – Actual elements and genuine flavors are skillfully infused to create scrumptious, flavor-loaded dishes.
  • Comfort, Comfort, Comfort – It does not get any simpler than pulling dinner out of the freezer. All of the prep is completed – saving you time and typically sanity.

Frozen meals proceed to be hotter than ever due to the innovation, selection, comfort and worth they provide. Reap the benefits of Frozen Meals Month and head down the frozen meals aisle at your native grocer to see why persons are loving frozen meals greater than ever.

Go to for extra meal concepts and inspiration.

About Nationwide Frozen & Refrigerated Meals Affiliation (NFRA) 

NFRA is a non-profit commerce affiliation representing all segments of the frozen and refrigerated meals trade. NFRA sponsors nationwide promotions March Frozen Meals Month, June Dairy Month and June/July Ice Cream & Novelties; and offers client data reminiscent of meals security pointers, meal preparation suggestions, recipes and sweepstakes alternatives by way of its Simple Dwelling Meals client web site and social media properties.

SOURCE Nationwide Frozen & Refrigerated Meals Affiliation

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